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Establishing and maintaining credibility in a public health emergency

Here is a link to the slides that I used at the Arizona Infectious Disease Training conference in Phoenix, July 27, 2016. Please feel free to view the slides, but contact me for permission if you want...

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Seven things food bloggers should know about copyright, FTC rules, and ethics

Every creative professional worries that someone may use their work without permission (also known as “stealing,”) and there is plenty of reason to be confused about how copyright laws apply to food...

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Ethics and disclosure rules for wine bloggers #WBC16

Like other journalists, many wine bloggers rely on product samples or invitations to events to get what they need for their writing. The ways bloggers disclose these relationships are as varied as the...

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When political trolls invade your brand reputation 

Doug Levy quoted by DigiDay.com: If your brand gets dragged into something, consider whether it is best to stay out of the picture,” said Doug Levy, chief strategist of Doug Levy Strategic...

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Share of voice and sentiment in presidential campaign media coverage

With one of the candidates complaining about the “corrupt” and “lying” media on a daily basis and another who has had reporters singularly focused on everything except policy questions, many of us face...

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VIDEO: The Changing Brain

Over the summer I had the privilege of working with Scientific American and AARP to produce a series of videos about brain health and the science of how the brain ages. The first of the segments has...

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Protecting your business from polarizing politics

Many of us hoped that politics would fade as a top driver of consumer sentiment as soon as Election Day came and went. Now, preventing being dragged into a political firestorm needs to be as much a...

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Bloggers must disclose freebies or discounts

 (This is a 2017 update of an article that I published in 2016 on Medium.) Many bloggers and other writers rely on product samples or invitations to events to get what they need for their writing. This...

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Legal and regulatory issues for bloggers

Recently, I was part of a panel on the legal aspects of blogging, at the 2017 Wine Bloggers Conference in Santa Rosa, Calif. A report on the discussion and some helpful tips is on Medium.com at this...

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Do you have a good plan for your personal safety in an emergency?

The firestorm in Southern California highlights the importance of being prepared in case of a sudden emergency. Here are a few things to do now, while you have time. This post focuses on evacuation...

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Great time to check your personal safety plan

The dangerous weather in much of the United States and a light earthquake near San Francisco are good reminders to check your personal safety plans. Every individual should have emergency supplies...

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Individual writing coaching now available

 In response to requests, Doug is now available for 1-on-1 video or in-person writing coaching sessions. As a multiple award-winning journalist, Doug loves working with writers – professionals,...

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Hawaii false alarm shows importance of focused emergency planning

A mother in Hawaii sent this to her daughter in California after the false alert. The errant missile warning that alarmed people in Hawaii on January 13 showed the importance of emergency planning that...

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Survey: Misunderstood words in emergency messages

The post Survey: Misunderstood words in emergency messages appeared first on Doug Levy.

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Word choice matters – especially when communicating

Everyone who communicates for a living knows how important word choice is, but we often overlook how easy it is for words to be misunderstood. In crisis situations, seemingly straightforward words like...

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Five great productivity tools for writers and office workers

Everyone needs help focusing now and then, so I thought it might help if I share a few productivity tools that help me get a lot of stuff done. Those of us who work independently probably get pulled in...

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Resource List: Book Editors

Several of my friends and clients have asked about editors to help them with their writing. While I do some editing and enjoy working with non-fiction and business writers, there are others who...

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Order The Communications Golden Hour directly from the publisher

You can get copies of The Communications Golden Hour: The Essential Guide to Public Information When Every Minute Counts directly from the publisher and save $3 per copy. Use coupon code READY2018 at...

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Seven things to know about long-duration emergency communications

By Doug Levy and Tim Conrad There are many things we can learn from past emergencies to help us when facing any long-duration emergency, especially for situations that last more than a few days. Here...

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“Presidential Alert” test: what emergency communicators need to know about...

Example of how a presidential alert would appear on mobile phones nationwide. A test is set for October 3, 2018. (FEMA photo.) The upcoming nationwide test (now rescheduled for Oct. 3) of the nation’s...

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